When you click “Generate Response”, the AI reads the review, processes the content, any specifics mentioned or scores given, and then drafts a personalised reply – all in milliseconds. You can then post the response, or edit it manually. If the AI has missed the mark entirely, you can give the AI further instructions and regenerate the response.

We process a vast amount of data on behalf of thousands of users all over the world. We take our responsibility as a data processor extremely seriously, and we have made every effort to ensure data is anonymised and protected as appropriate at every step along the way. If you have more questions, please send an email to privacy@guestrevu.com.

No responses are posted without a human’s approval. AI is really quick, clever and smart – but you still know your property best, and we know you want to be in control of your guest communications.

The AI “thinks” in English, but once it’s written a response, you can translate it into almost any language you like with the “translate” button.

For many hoteliers and guests, human interaction and connection is an essential part of hospitality, so we’ve set up the management response AI to be more like an assistant than a replacement. You and your team still need to approve responses before they’re posted, and you can edit the AI’s suggestions as much or as little as you like. The idea isn't to replace the human element, but the make it faster and easier so you and your team can spend more time doing the things that make the biggest difference to your guests.

Absolutely! There are several customisations you can instruct the AI to “remember” when writing responses to your reviews, including a default tone and specific instructions unique to your hotel. If you’re ever unhappy with a single response, you can edit the tone or give more detailed instructions for just that one.